Hey There! I'm
Zhanibek Otetileu

Welcome to my portfolio page! Explore my projects, and learn about my skills, and see how I can help bring your ideas to life.

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About Me

Hello again! 👋
It's me Zhanibek

I am a Hubspot certified digital marketer, creative motion designer, and WordPress web developer. My skills include designing and animating motion graphics, graphic design, developing responsive websites, and crafting effective digital marketing campaigns. I’m passionate about helping businesses achieve their goals and stand out in today’s crowded digital landscape. 

Personal Details

What Do I Do?

My Services

I offer professional digital marketing, creative motion design, and WordPress web development services tailored to help businesses stand out and succeed. From eye-catching animations to responsive websites and strategic campaigns, I’m here to bring your ideas to life. Let’s create something amazing together!

Animations & Motion Design

Capture attention and communicate your message effectively with dynamic animations and motion graphics. I create visually compelling content that resonates with your audience and enhances your brand’s storytelling.

Web Design & Development

Empower your business with a website that combines stunning design and seamless functionality. I build responsive, user-focused websites that enhance engagement, build trust, and drive conversions.

Graphic Design

Elevate your brand with bold, custom designs that make an impact. From logos to marketing materials, I deliver visuals that reflect your identity and connect with your audience.

Digital Marketing & SEO

Expand your reach and achieve your business goals with targeted digital marketing strategies. I specialize in SEO, email campaigns, and social media marketing to drive traffic, boost visibility, and convert visitors into leads.

Lead Generation

Connect with the right audience through effective lead generation strategies. I focus on delivering high-quality leads tailored to your business goals, helping you grow with confidence.

Data Analytics

Make smarter decisions with actionable insights. I analyze your data to uncover trends, optimize performance, and provide a clear path toward achieving your objectives.

Education and Experience

My Experience

January 2024 - August 2024

Marketing Manager

Sapience Pro, Shanghai, China

  • Executed comprehensive marketing strategies, aligning with organizational goals and increasing brand visibility through targeted campaigns across various channels.
  • Led digital marketing initiatives by crafting comprehensive strategies for both online and offline channels. Implemented SEO improvements for websites, enhancing their online presence and visibility.
  • Created and managed Google Ads campaigns to drive traffic and increase conversions.
  • Drove lead generation by crafting impactful content, including articles, videos, and promotional materials, enhancing the company’s online and offline impact.
  • Managed brand and communication strategies to strengthen the company’s reputation, increasing brand recognition through impactful initiatives.
  • Developed and executed targeted email marketing campaigns, utilizing segmentation strategies to enhance engagement levels throughout the customer journey, resulting in increased satisfaction.
  • Played a key role in training and mentoring junior marketing staff, fostering their professional development and contributing to the overall success of the team.
  • Redesigned company websites to improve functionality and user experience.
  • Created marketing materials, including articles, videos, and promotional materials, enhancing the company’s online and offline impact.
  • Managed the WeChat account, posting videos and other engaging content to boost social media presence.

2017 - 2024

Marketing Manager - Digital Marketing

BMF Brantingham Manufacturing | BMF New Zealand - SelectFIT

  • Handled diverse marketing projects.

  • Was part of the pioneering team for the Digital Marketing Division, bringing the company into a new era of online innovation.

  • Developed and executed yearly digital marketing plans for the New Zealand division, ensuring our campaigns hit the mark.

  • Managed the placement of display ads strategically and devised fresh social media and email campaigns.

  • Built and optimized the websites for the company’s international branches to provide visitor-friendly access to information and solutions for global clients.

  • Used SEO best practices to generate traffic to the company websites, placing them on the first page of Google organic search results.

  • Researched and created online content through blog posts, articles, emails, brochures, infographics, and social media posts.

  • Collaborated with global and local colleagues to implement a new online marketing strategy, increasing sales and brand awareness.

  • Conducted monthly reports, proactively participated, and presented in weekly team meetings with managers.

  • Engaged in international B2B sales and business development in Russia, Kazakhstan, and Eastern Europe, visiting plants and international trade shows.

2023 - Present

Motion Design, Graphic Design, Animations Freelance (Part-Time, Remote)

  • Created animations, video ads, explainer videos, and short-form content for clients and international schools.

  • Produced brochures, holiday posters for restaurants.

  • Created company logos.

  • Created journals and books for a fundraising project.

My Education

2021-2022

Data Analytics Online Course

  • SQL, Excel, Power BI, Python, Data Cleaning, Statistics.

  • Gained knowledge of essential data analytics skills.

2012 - 2016

Bachelor's Degree, International Finance

  • Shanghai Government Scholarship.

  • Class Chairperson of 2012-2016.

  • Chairman of the International Students Association.

  • University Sports Team Captain.

2010 - 2012

Chinese Language Studies

  • Mastered Conversational Chinese and Basic Chinese writing.

My Certificates

My skills

Hard Skills

  • Marketing
  • Digital Marketing
  • Google Ads
  • Google Analytics
  • Microsoft Office Suite
  • Power BI
  • SQL
  • Social Media Marketing
  • Web Development – WordPress CMS, Wix, HTML, CSS
  • UX Design
  • Adobe Creative Suite: Adobe After Effects, Adobe Illustrator, Adobe Photoshop
  • Canva
  • Sales and Business Development
  • Cold Calling
  • Email Campaigns
  • Content Writing and Copywriting
  • Zoho CRM
  • SEO, SEM
  • CPanel/ Web Hosting
  • Data Cleaning
  • DataAnalytics
  • Translation

Soft Skills

  • Presentation
  • Leadership
  • Time Management
  • Interpersonal Skills
  • Multilingual Communication Skills
  • International Mindset and Cross-Cultural Sensitivity

Download My CV

I’d be excited to help bring your ideas to life and achieve your goals!

Completed Projects

Creative Solutions in Action

Sapience Pro
Full-Scope China Business Solutions
BMF Hydraulics
Solution for Hydraulic Motion Needs
BMF NZ
Industrial Contract Manufacturing
Rental Wagons

Country: Kazakhstan, Uzbekistan

Lead Generation Duration: 1 week

Platform: Google, Yellow pages, company listings, WhatsApp, Telegram

Number of Leads: 10

Marketing Activities: Contacted multiple companies with targeted messages and clear CTAs (calls to action) for wagon rentals. Focused on customer pain points and benefits.

Target Industry, Clients: Logistics, Railway, Cargo

Country: China

Lead Generation Duration: 6 month

Platform: Google Ads (paid traffic), Social Media, Company Landing Pages, WeChat, WhatsApp, LinkedIn

Number of Leads: 93

Marketing Activities: Implemented a multi-channel approach including targeted ads, social media campaigns, and landing pages.

Target Industry, Clients: Foreign companies who would like to open a company in China, HR companies

Country: New Zealand

Lead Generation Duration: 5+ years

Platform: Organic SEO (first page of Google in New Zealand), Email Campaigns, LinkedIn

Number of Leads: 1000+

Marketing Activities: Achieved top search rankings with backlinking and conducted extensive email campaigns to drive lead generation.

Target Industry, Clients: Construction, Architecture, Design, Education, Government, Healthcare

Get In Touch

let's talk about your project

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